The ____________ environment refers to the nature and direction of the economy in which a company competes or may compete. (a) Socio-cultural (b) Internal (c) Micro (d) Economic Which is correct Option C as per material 20 and Option D as per 21 material
Economic The term economic environment refers to all the external economic factors in the immediate marketplace and the broader economy that influence buying habits of consumers and businesses and therefore affect the performance of a company... The economic environment consists of different things for different people. For example, for a farmer, the weather and price of fertilizers are important factors. These factors are often beyond a companyâ??s control. The micro-environment includes customers, suppliers, resellers, competitors, and the general public.